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Brand Building


How I Stopped Making Excuses and Actually Started Working Out as a Student
Alright guys, I am going to be honest with you. During the majority of my first year, my exercise habit was virtually non-existent. I continued to tell myself that I would begin after midterms, or after that particular group project had been finished, or when things slowed down a bit. Spoiler: There was no slowing down of things. And frankly, I was feeling unenergetic, unfocused, and bad moodwise due to it. I am not a personal trainer. I am a student who learnt the lesson
Suraj Potha
Mar 134 min read


How I Grew a Fitness Brand on Social Media.
When I became a fitness enthusiast, I believed that I had to have a certain ideal body, professional photos, and thousands of followers before I could even start. My perception changed when I spoke to my dietitian, Dr. Javed Ansari, who said that we need to keep our basics clear and focus on long term fitness goals rather than short ones. His brand is EasyFit where he helped his clients to get back to their desired shape in a healthy way. This inspired me to create my own bra
Suraj Potha
Feb 284 min read
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